You are here: Home » News » Product Application » Release Paper » Applications of Release Paper in The Advertising Industry

Applications of Release Paper in The Advertising Industry

Author: Site Editor     Publish Time: 2026-01-21      Origin: Site

Inquire

facebook sharing button
twitter sharing button
line sharing button
wechat sharing button
linkedin sharing button
pinterest sharing button
whatsapp sharing button
kakao sharing button
snapchat sharing button
telegram sharing button
sharethis sharing button

In modern advertising production, material selection is closely tied to the production process. Release paper, as a crucial auxiliary material, is widely used in various applications, including advertising films, digital printing, car wraps, window stickers, and light box graphics. This article systematically analyzes the application scenarios of release paper in the advertising industry from multiple perspectives to help advertising production companies, advertising supplies companies, and end users better understand its value. 

Basic Knowledge of Release Paper and Its Relationship to the Advertising Industry

Definition and Composition of Release Paper

Release paper is paper with a release treatment (such as silicone oil coating) applied to its surface. Its primary function is to prevent adhesion between adhesives and other materials. It typically consists of a base paper and a release layer.

The Relationship Between Release Paper and Advertising Consumables

Self-adhesive materials widely used in the advertising industry, such as car stickers, wall stickers, and brochure covers, rely on release paper to ensure releasability and smooth processing during storage and application. Release paper suppliers typically offer products with varying thicknesses, release strengths, and surface treatments depending on the intended use.

Applications of Release Paper in Advertising Films

Supporting Materials for Car Body Advertising Films

During the production of car stickers, release paper serves as the carrier for the self-adhesive film. Its flatness and tear resistance are crucial during the cutting, layout, and transfer processes. High-quality release paper effectively prevents problems such as bubbling and wrinkling.

Release Backing for Window and Wall Decals

During window and wall advertising installation, release paper serves not only as a storage medium but also affects the handling feel during transfer. Revolve CF offers a wide range of advertising release liners suitable for use with various adhesive types (solvent-based, hot melt, UV-based, etc.).

Protection and Positioning of Light Box Advertising

The adhesive film used in light box displays often uses a release liner as a protective layer during the cutting and framing stages. Its high-temperature resistance and resistance to deformation ensure smoothness and image integrity.

Release Paper Types and Selection Recommendations

Single-Sided and Double-Sided Release Paper

Single-Sided Release Liners are mostly used in the advertising industry, but double-sided release liners are also used in some double-layer structures or laminating processes.

Suitability of Different Substrates for the Advertising Industry

Release Liner Types Base Paper Materials Release Methods Recommended Applications Features
Glassine Release Liner Kraft Paper Silicone Coated Suitable for high-end car and window stickers Highly smooth, strong, and tear-resistant
Laminated Release Liner Coated Paper/White Cardstock Single- or Double-Sided Suitable for conventional advertising stickers and label backings Waterproof and affordable
PET Release Liner Polyester Film Single- or Double-Sided Suitable for ultra-clear stickers and static-films

Highly transparent, tensile-resistant, and suitable for high-temperature lamination

Kraft Release Liner Kraft Paper Single-Sided Suitable for large-format inkjet and PVC stickers Highly pressure-resistant and affordable

Selection Recommendations

For stickers requiring high transparency, PET release liner is recommended.

For applications requiring weather resistance and outdoor stability, glassine release liner can be used.

For bulk and economical sticker materials, laminated or kraft release paper can be selected. For customized release paper solutions tailored to different advertising materials, please contact professional release paper supplier Revolve CF at HarveyXu@revolve-cf.com.

sticky label 02

Technical Requirements for Release Liners in Advertising Production

The Importance of Release Force Control

During the transfer process of advertising film, controlling the release force (peel force) directly determines the smoothness of film removal and application efficiency. Excessive release force can lead to tearing or adhesive residue, while too low a release force can cause inaccurate film placement.

Surface Tension and Printing Compatibility

Some release liners in the advertising industry require compatibility with inks, so their surface tension must be controlled within a certain range to facilitate inkjet or screen printing.

Dimensional Stability and Rewinding Smoothness

Automated film laminating equipment has high requirements for the rewinding tension and dimensional stability of release liners. Especially in mass production, products with a good tension control system are essential.

Frequently Asked Questions for Advertising Industry Customers When Selecting Release Liners

Q1: How can I avoid the problem of adhesive residue from debonding advertising film?

We recommend choosing a release liner from a professional supplier that has undergone rigorous silicone oil control and release force testing to ensure optimal compatibility with the adhesive.

Q2: Can PET release liner be used for outdoor advertising?

PET release liner offers excellent weather and temperature resistance and is suitable for short-term outdoor use, but it is more expensive. For long-term use, glassine release liner is recommended.

Q3: Can release liners with different colors or light transmittances be customized?

Revolve CF supports custom release liners in a variety of colors, thicknesses, and surface treatments to meet diverse advertising design requirements.

How to Choose a High-Quality Release Liner Supplier?

Technical Support and Support Capabilities

The advertising industry has high requirements for customized release liners, making it crucial to select a supplier with R&D and testing capabilities. Revolve CF has a mature technical team that provides comprehensive support from sample production to mass production.

Stable Supply and Inventory Capabilities

The advertising production industry is highly time-sensitive, requiring suppliers to demonstrate strong delivery capabilities. Revolve CF maintains a comprehensive inventory of release paper raw materials in various specifications year-round, enabling rapid response to large-volume orders.

Customer Service and After-Sales System

A high-quality supplier not only provides materials but also offers comprehensive technical consulting and after-sales service systems to assist advertisers in resolving application issues.

For technical information, samples, or to place an order, please contact Revolve CF, your trusted release paper supplier, at HarveyXu@revolve-cf.com.

Conclusion: Release paper drives the refined development of the advertising industry

As advertising formats become increasingly diverse, advertising materials are also evolving. Release paper, as an essential foundational material, supports the refined production processes of the entire advertising industry with its stability, adaptability, and functionality. From high-end car wraps to outdoor graphics, from manual application to automated equipment, release paper plays a ubiquitous role.

Revolve CF, our release paper supplier, specializes in carbon fiber and release materials and has extensive experience in release paper for advertising applications. Interested companies are welcome to contact us through our official website https://www.revolve-cf.com or email HarveyXu@revolve-cf.com to obtain customized solutions.

Inquire
Advanced Carbon
Fiber Solutions
At Suzhou Revolve CF New Material Co., Ltd., we have redefined various possibilities through cutting-edge carbon fiber solutions. To provide incomparable strength, lightweight, and sustainability for industries worldwide.

Suzhou Revolve CF New Material Co.,Ltd

South District, Building 3, No. 22 Youxiang Road, Wuzhong District, Suzhou City, Jiangsu Province
Home
Outdoor Camping
WhatsApp: +86 18068406683
Copyright © Revolve CF New Material All Rights Reserved.